This was based off of the physical cruise ship for the company. I wanted the main element about this project to be what the user experiences as they unfold the brochure. I played with paper mock-ups until I found the fold that was perfect for what I had in mind. Waves holding the magnificent ship.
The one problem I had to solve was getting the design to flow from the ship through-out the rest of the design. When I made the water, the wave was a happy accident that sparked the solution to make the transitions smooth. From there the focus was on execution.
